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Twitter begins experimenting with shopping feature in live stream feature

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在线会员 发表于 2021-11-23 18:23:27 | 显示全部楼层 |阅读模式
Twitter begins experimenting with shopping feature in live stream feature


After its first foray into e-commerce this past summer, Twitter has begun testing a new live shopping experience. This feature allows users to watch broadcasts and make purchases at the same time. The first live shopping stream will launch on November 28 at 7 p.m. ET, when Walmart is hosting a Cyber ​​

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Week-themed livestream with composer Jason Derulo in about 30 minutes to speak. talk about products including electronics and home furnishings Live-streaming on Twitter allows businesses to engage with their most influential fans, and increasing the ability to shop in this experience is a natural extension of attracting and engaging audiences that Open-minded,” Twitter said of the feature.

Twitter has also begun testing. The "shopping manager" is said to help with the merchant's start-up experience. The "Store Module" was first announced in July. This tool allows brands and businesses to add a carousel image to their profiles. which can highlight selected products in the next few weeks The company says it will roll out the feature to more merchants in the US.



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